We are Alex and Jen. We founded Jaxon Lane in San Francisco, California. Our mission is to bring the best in Korean skincare science to the modern man and help guys like Alex look their best.

Jen and Alex are a husband and wife team, with backgrounds at Google and the healthcare industry.

Alex suffers from imperfect skin that he never quite grew out of after college. Blemishes, redness, uneven skin tone and fine lines from sun damage. He tried everything from prescription creams, over the counter products, to homemade natural solutions, and nothing worked. Until he met Jen, and started using her imported Korean skincare products.

South Korea is the world leader in advanced skin care science. However, truly great Korean products are hard to come by, and often hard to understand for the western consumer. We realized there’s a need to bring the world’s best skincare products here, and make it fun and approachable for the modern man.

Each Jaxon Lane product is formulated with world class manufacturers. Each product is thoughtfully designed to address problems common to men, and solve for problems most products haven't solved for (anyone else tired of greasy, white sunscreen?).

We are excited to share our products with you - they're the ones we find ourselves grabbing every day among the dozens (and dozens!) we have on our bathroom counter - and hope you join us on your skincare journey.