About KNOW Beauty

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Vanessa Hudgens and Madison Beer created KNOW in partnership with their Chief Medical Officer, Dr. Avnee Shah, to build a smarter way for people to know their skin.

Vanessa and Madison grew up in the public eye, facing unrealistic beauty standards. Both founders have different skincare journeys, but they share one common goal: skincare shouldn't be trial and error. It should be based on what’s right for you (and not what works for someone else).