About The Lighter Side
The Lighter Side® is a division of The Johnson Smith Company®, one of America's oldest catalogs companies. In 1905, our founder, Alfred Johnson Smith, started selling his novelties and practical jokes in Australia. The company was officially founded in the U.S.A. in 1914, when Mr. Smith shipped his first package from Chicago.
Our Lighter Side catalog and website offer over 500 games and toys, apparel, housewares, personalized gifts and much more from such cultural icons as Betty Boop™, Wizard of Oz™, Coca-Cola® and Looney Tunes™.